Growth PARTNERS IN ECOMMERCE & Brick-and-mortars

If you don't grow, neither do we.

Sigretti scales e-commerce brands and Brick-and-Mortars stores with Meta, Google, CRO, SEO and Email Marketing and is paid 10% of the revenue we add. Not your baseline. Not your ad spend. Only the growth that we are responsible.

APPLY TO WORK WITH US →
HOW THE MODEL WORKS ↓
$2.4M+
REVENUE ADDED
3.8x
AVG ROAS
3+
BRANDS SCALED
100%
PERFORMANCE-BASED
THE MODEL

Your baseline stays
yours. We share only
in what we add.

Every agency calls itself a partner. Then the retainer arrives whether you grew or not. We built Sigretti on the opposite model: we underwrite the risk. Before we begin, we implement the systems required to accurately measure revenue and establish what growth is truly attributable to our work. We never take credit for the growth you created without us. Our fee is simply 10% of the incremental revenue we added.

i.

No retainers

$0 per month, regardless of scope. Strategy, media buying, creative direction, and email are all inside the same ten percent.

ii.

No percentage of ad spend

Agencies paid on spend are incentivised to spend. We're paid on outcomes, so every dollar of budget has to defend itself.

iii.

No fee on your baseline

The revenue you built before us is never touched. We measure from your store's own reporting — not our ad platforms' claims.

If the added revenue is zero, the invoice is zero. That is the entire contract.

HOW THE FEE WORKS AN ILLUSTRATIVE MONTH

One bar. Two kinds of revenue. We touch one.

Your baseline · $250,000
Added by Sigretti · $180,000
Total revenue $430,000
Your baseline (untouched) $250,000
Added by Sigretti $180,000
Your fee (10%) $18,000
— EXPERTISE

Five disciplines.

One P&L.

Channels don't compound — systems do. Meta creates the demand, Google and SEO catch it, email turns it into margin — and CRO multiplies every click along the way. One senior team, one attribution layer, one number at the end of the month.

APPLY TO WORK WITH US → HOW CREDIT IS SHARED ↓
01
ACQUISITION

Meta Advertising.

We build creative systems that scale. Every week brings new hooks, new angles, new ways to stop the scroll — tested, measured, and fed back into the machine.

WHAT WE RUN
  • — Facebook & Instagram Ads
  • — Creative strategy & production
  • — Audience segmentation
  • — Campaign structure & scaling
8–12
New creatives tested weekly, on average
3.7x+
New-customer ROAS target at scale
WHAT GETS TRACKED
  • ✓ New-customer CAC
  • ✓ Blended ROAS
  • ✓ Creative fatigue rate
  • ✓ Contribution margin per channel
Updated daily, reviewed weekly
02
INTENT

Google Advertising.

We don't chase volume. We chase margin. Every keyword is mapped to contribution margin, every bid is set to profitability, every Shopping feed is optimized for the products that actually matter.

WHAT WE RUN
  • — Google Search & Shopping
  • — Performance Max campaigns
  • — Margin-based bidding
  • — Feed optimization
100%
Of SKUs mapped to margin tiers before launch
3.5x+
Non-brand ROAS target once stable
WHAT GETS TRACKED
  • ✓ Margin per keyword cluster
  • ✓ Brand vs. non-brand split
  • ✓ Shopping feed health
  • ✓ Impression share by tier
Bid adjustments run nightly
03
RETENTION

Email & Retention.

Owned channels are the only channels you actually own. We build systems that turn first-time buyers into repeat customers, and repeat customers into the margin that funds everything else.

WHAT WE RUN
  • — Klaviyo flows & campaigns
  • — SMS strategy
  • — Segmentation & personalization
  • — Lifecycle automation
25–35%
Of revenue from owned channels at maturity
9–12
Automated flows live by day 45
WHAT GETS TRACKED
  • ✓ Repeat purchase rate
  • ✓ Email/SMS attributed revenue
  • ✓ Flow performance by cohort
  • ✓ List growth & deliverability
Cohort analysis runs monthly
04
CONVERSION

CRO — Conversion Rate Optimisation.

Every percentage point of conversion rate is worth more than any ad you'll ever run. We test relentlessly — copy, layout, flow, friction — and compound the wins across every channel.

WHAT WE RUN
  • — A/B & multivariate testing
  • — Landing page optimization
  • — Checkout flow refinement
  • — User research & heatmaps
2–4
Controlled tests live at any given time
+15–30%
Typical conversion lift, first two quarters
WHAT GETS TRACKED
  • ✓ Site-wide conversion rate
  • ✓ Add-to-cart rate
  • ✓ Checkout abandonment
  • ✓ Revenue per session
Test results reviewed bi-weekly
05
ORGANIC

SEO — Organic Search.

SEO is the only channel that gets better while you sleep. We build it, we track it, we never bill against it — because compounding takes time, and we're not interested in short-term incentives.

WHAT WE RUN
  • — Technical SEO foundation
  • — Content strategy & execution
  • — Link building & authority
  • — Product page optimization
0%
Of organic revenue ever billed — read that twice
12–18 mo
The compounding horizon we build for
WHAT GETS TRACKED
  • ✓ Organic traffic growth
  • ✓ Keyword rankings by intent
  • ✓ Domain authority trajectory
  • ✓ Content indexation rate
Rankings tracked weekly, strategy quarterly
RESULTS

Results,
plainly
stated.

Monthly store revenue, from each brand's own reporting. The vertical rule marks the month Sigretti was engaged.
PURE SUPPLEMENTS
$24k → $167k per month, in 8 months.
$24k SIGRETTI BEGINS $167k
Rebuilt Meta around a weekly creative pipeline; PMax feed segmentation by margin; twelve-flow Klaviyo build.
+$1.7M
Added revenue, yr 1
3.5×
Blended MER
29%
Revenue from email
Matcha allonge Matcha
$4k → $20k per month, in four months.
$4k SIGRETTI BEGINS $20k
Search & Shopping rebuilt from brand-term dependence; Meta cost caps for first-order profitability; win-back flows.
+$180k
Added revenue, yr 1
4.1×
Blended MER
31%
Revenue from email
Casa Fiori HOME & LIVING
$302k → $685k per month, in thirteen months.
$302k SIGRETTI BEGINS $685k
AOV-tiered PMax; UGC engine for Meta at scale; segmentation that lifted email revenue 2.6× without added sends.
+$2.6M
Added revenue, yr 1
3.8×
Blended MER
27%
Revenue from email
Every figure above is measured the same way your invoice is — store-reported revenue against an agreed baseline. Ask us to walk you through any account, line by line.
IN THEIR WORDS
"

The first agency contract I've signed where every incentive points the same direction. They spent our budget like it was theirs because effectively, it is.

Amelia Duarte
Founder, Velutto — Skincare
"

We'd been burned by two retainer agencies charging us 3-4k per month before without bringing any meaningful results. Sigretti sent an invoice for $0 in month one, then earned every fee after it. That told me everything.

Jonas Lindqvist
CEO, Nordhavn — Furniture
THE METHOD

Four
movements,
in order.

i.
Diagnostic
la diagnosi

We audit your ad accounts, tracking, email, margins, and unit economics. Then we set the baseline together, seasonality-adjusted, agreed in writing. Nothing launches until you've approved the number we'll be measured against.

WEEK 01
ii.
Architecture
l'architettura

The growth plan: channel mix, creative strategy, offer architecture, and funnel design. We map the entire customer journey and identify the highest-leverage interventions.

WEEK 02
iii.
Execution
l'esecuzione

We build, launch, and optimize. Weekly reporting against the baseline. No vanity metrics. Just revenue, margin, and customer lifetime value.

WEEK 03–12
iv.
Compounding
la composizione

Continuous improvement. We reinvest wins into new tests, new channels, and new customer segments. Growth becomes systematic, not sporadic.

ONGOING
THE ARITHMETIC

Run your
own numbers.

Move the sliders. The mathematics of the model are the pitch — we have nothing to add to them.
THE SIGRETTI CALCULATION

What growth costs — and what it leaves you.

Added revenue / month
Sigretti's fee (10% of added)
New revenue you keep, year one
90% of the growth — plus 100% of your baseline
And if we add nothing? The fee is nothing. The downside is ours; the upside is shared, nine parts to one, in your favour.
The arrangement Typical agency Sigretti
Monthly retainer $3,000–$15,000 $0
Percentage of ad spend 10–20% None
Setup fees $1,500–$5,000 $0
Paid when you don't grow Yes — in full Never
Fee on your existing revenue Effectively, yes Never
Contract 6–12 month lock-in 90 days, then monthly
The incentive Keep the retainer alive Grow you, or earn nothing
Typical-agency figures are market ranges for full-service e-commerce agencies across paid social, paid search, and email.
QUESTIONS

Asked, answered.

Before we begin, we agree on a baseline using your own store reporting and historical revenue. Added revenue is the revenue generated above that agreed baseline. We do not use ad-platform attribution as the source of truth.
If there is no revenue above the agreed baseline, our performance fee is $0.
It can become meaningful — but only when the growth created is meaningful. Ninety percent of every incremental dollar remains with you, and we earn nothing from the revenue you were already generating.
We work with e-commerce brands / brick-and-mortars stores where we believe there is a credible path to meaningful incremental growth. We deliberately keep the client roster limited so senior operators remain directly involved.
No. We do not take a percentage of media spend and we do not add margin to software or tools.
The initial term is 90 days. After that, the relationship continues month to month.
Senior operators across acquisition, search and retention work directly on the account. The model is intentionally built without layers of junior account management between strategy and execution.
THE APPLICATION

Eight companies per quarter. No more.

We cap intake because performance pricing only works with senior attention on every account. Applications are reviewed personally, in the order they arrive.

i.
We study your store first. Site, offer, ads library, email capture, before any call.
ii.
A growth audit, on us. 45 minutes on what we'd do and roughly what we believe it adds.
iii.
The baseline, in writing agreed and signed by both sides.
iv.
Launch. From there, our invoice depends entirely on our growth.
Prefer to write first? hello@sigretti.com
Q4 · MMXXVI
COHORT
3 OF 8 PLACES
REMAINING
Apply to work with Sigretti.
Reviewed personally. A reply within two business days, whichever way it goes.